Case Study: Anonymous Fintech Company
During this case study, we will use an fintech company established in 2019 which chose to stay anonymous, we will be referring to the company as a fintech in order to protect their privacy. They have a mobile app designed to reduce financial stress and improve the quality of life for its collaborators that allows employees to access their earned wages on-demand before payday, providing greater financial flexibility. Its services include financial products, health services, discounts and promotions, education, loyalty programs, digital payments, and insurance.
- Industry: Financial services
- Business Model: B2B2C
- Company Size: 11-50 employees
- Founding year: 2019
- Headquarters: Monterrey
The Challenge
The Founder and CEO of the financial services company needed a partner who could act as their UX/UI design firm and help them build a hybrid mobile application for iOS and Android, as well as develop a new website and software infrastructure.
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Solution
The CEO/Founder of the confidential company partnered with Axented in 2020. Axented delivered a pre-project plan, including various technology features, to ensure the project met their vision and needs. The software development company redesigned its provisional website and built an automated payment structure within two months.
“Axented was highly recommended by a few acquaintances who had worked with us in the past. I saw a couple of companies in the market whose branding, image, and product quality I liked, but I decided to go with Axented because of their attractive all-in-one solution that resolved marketing and development processes that other agencies did not offer. Furthermore, we chose the company based on the excellent feedback from my associates.” -CEO/ Founder of an anonymous company.
Results
Axented developed the platform and an automated payment structure in two months. Three weeks after launching, they instantly signed 12 companies. Before working with Axented, their pilot version was across different platforms. After the collaboration, the confidential company's clients improved dramatically, benefiting from an all-in-one ,seamless, and highly automated platform tailored to their needs.
“Axented understood what we wanted, developed it quickly, and the overall functionality and user experience were outstanding. The client service is exceptional; they are on top of things and quick to respond. They have a highly skilled team and use leading technology tools.” - CEO/Founder of a Fintech Company
Conclusion
The private corporation excelled by partnering with Axented, providing customers with a seamless automated platform that reduces financial stress according to their needs. This collaboration enabled them to secure 12 contracts, turning their business idea into reality. Their success was driven by outstanding customer service, a strong work ethic, and the rapid development of a mobile app and web design completed from scratch in just two months.
References
Clutch.co, & Axented. (2020). Custom Software Development for FinTech Company. Clutch.co. https://clutch.co/go-to-review/183a775c-e9c8-4e91-9f47-f3cb85190b25/115808
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